PRIVACY POLICY

1. Introduction

At ieiltd.com (“Website,” “we,” “us,” or “our”), we are committed to protecting your privacy and ensuring the highest level of protection for your personal data. This Privacy Policy outlines how we collect, use, disclose, and safeguard your personal information pursuant to applicable data protection laws, including the European Union General Data Protection Regulation (EU GDPR) and the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA). We believe in transparency and accountability, and we strive to ensure your privacy is respected in everything we do.

2. Scope of This Policy and Data Controller Role

This Privacy Policy applies to all users of the Website and any associated services, communications, and platforms. For the purposes of applicable data protection legislation, ieiltd.com acts as the Data Controller when determining the purposes and means of processing personal data collected through our digital properties.

3. Categories of Personal Data We Process

We process various categories of personal data, depending on your interactions with ieiltd.com. These include:

a. Usage Data – Information about how you access and use the Website, including your IP address, browser type and version, pages visited, session durations, and referring URLs.

b. Account Data – Personally identifiable information you provide during registration or when managing your account, such as your full name, email address, billing and shipping addresses, and phone number.

c. Profile Data – Information reflecting your preferences, interactions, behavioral history on the Website, including product interest, purchase history, items saved to a wishlist, and browsing behavior.

d. Communication Data – Records of any communication between you and us, such as emails, contact form submissions, support tickets, or live chat transcripts.

e. Technical Data – Device identifiers, operating system, device configuration, language settings, and browser configurations collected via automated tools.

f. Transaction Data – Information related to purchases from ieiltd.com, including payment method, transaction ID, billing records, and delivery tracking information.

g. Preference Data – Information provided in connection with marketing opt-ins, promotional engagement, and product or communication preferences.

4. Legal Bases for Processing

We rely on the following lawful bases for processing your personal data, as required by the GDPR:

– Consent: When you have provided your informed, voluntary agreement for specific processing activities, such as subscription to newsletters.

– Contractual Necessity: Where processing is required for the performance of a contract with you, such as fulfilling an order.

– Legal Obligation: When processing is necessary to comply with a legal requirement.

– Legitimate Interests: Where processing is necessary for our legitimate business interests, provided those interests are not overridden by your data protection rights (e.g., improving services, fraud prevention, analytics).

Under the CCPA, we collect and process personal information as defined by “business purposes” and “commercial purposes.” We do not sell your personal information.

5. Your Rights

In accordance with the GDPR and CCPA, you have the following rights in relation to your personal data:

– Right of Access – You may request access to your personal information and obtain information about how we process it.

– Right to Rectification – You may request correction of inaccurate or incomplete personal data.

– Right to Erasure – You may, in certain circumstances, request deletion of your personal data.

– Right to Restrict Processing – You may restrict the processing of your data under specific circumstances.

– Right to Data Portability – You may receive your personal data in a structured, commonly used, and machine-readable format and have the right to transmit it to another controller.

– Right to Object – You may object to processing under specific grounds, such as direct marketing.

– Right to Opt Out (California Residents) – You may opt out of the sale or sharing of your personal information and limit use of sensitive personal information.

To exercise your rights, contact us via email at [email protected]. We may require verification of identity before processing requests.

6. Security Measures

We implement and maintain robust technical and organizational safeguards to protect your personal information against unauthorized access, disclosure, alteration, or destruction. These include, but are not limited to:

– SSL/TLS encryption of website traffic
– Role-based access controls for employees handling personal data
– Regular security training and awareness for staff
– Regular data backups and redundancy protocols
– Secure payment processing compliant with industry standards (e.g., PCI DSS)

While we strive to maintain the security of your data, no method of transmission or storage is entirely secure. You acknowledge and accept associated risks when transmitting personal data online.

7. International Data Transfers

Your personal data may be transferred and processed outside your jurisdiction, including locations that may not provide equivalent levels of data protection. Where data is transferred internationally, we ensure appropriate safeguards are in place, such as:

– Standard Contractual Clauses approved by the European Commission
– Binding Corporate Rules (where applicable)
– Data transfer agreements in compliance with local regulations

By using the Website, you consent to such international transfers and storage of your personal data.

8. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes for which it was collected, or as required to comply with legal, regulatory, or contractual obligations. Examples include:

– Usage Data: Retained for up to 12 months for analytics and reporting.
– Account and Profile Data: Retained for the duration of your account and up to 3 years after closure or inactivity.
– Transaction Data: Retained for 7 years for tax and accounting compliance.
– Communication and Support Data: Retained for up to 2 years following resolution.
– Preference Data: Retained until you modify or withdraw your consent.

9. Cookie Policy

We use cookies and similar tracking technologies to enhance your user experience and for analytical purposes. These include:

a. Essential Cookies – Necessary for basic site functionality and security.

b. Functional Cookies – Enable personalization and remembering user preferences.

c. Analytics Cookies – Collect aggregated data to understand Website usage patterns (e.g., Google Analytics).

d. Performance Cookies – Help us improve Website speed, responsiveness, and performance.

10. Cookie Management and Compliance

As required by the GDPR and CCPA, you have the ability to manage your cookie preferences:

– Upon your first visit, a cookie consent banner allows you to accept or reject non-essential cookies.
– You can modify your preferences at any time by accessing the cookie settings from the Website footer.
– Browser-level controls are also available, enabling the deletion or blocking of cookies.

We do not deploy cookies for the purpose of selling your data. Cookies used are limited to necessary business and user experience optimizations.

11. Children’s Privacy

Our services are not directed to, nor do we knowingly collect personal information from, individuals under the age of 13. If we become aware that we have inadvertently collected data from a child under 13, we will promptly delete it. Parents or legal guardians who believe that their child has submitted personal information without consent may contact us at [email protected] for immediate removal.

12. Policy Updates and User Notification

We reserve the right to modify this Privacy Policy at our discretion. Substantive changes will be communicated via appropriate channels, which may include notices on the Website or direct email communication where required by law. Users are encouraged to review this Privacy Policy periodically for updates.

13. Contact

If you have any questions regarding this Privacy Policy or wish to exercise any of your data protection rights, please contact us at:

Email: [email protected]

We are committed to resolving any privacy-related concerns with transparency and respect.

At ieiltd.com, we take your privacy seriously and uphold our obligation to comply fully with applicable data protection regulations. Please contact us if you have concerns about how your data is handled or if you wish to file a complaint.

We appreciate your trust in us.